Our Story
Welcome to Alcance Pro, where the art of automotive
care is redefined through innovation and excellence. Established in 1997, our journey from a visionary start-up to a leader in automotive aesthetics, particularly in Brazil, has been driven by a passion for excellence.
Today, as we expand into the United States, we bring our legacy of quality and innovation to a global audience.
Our Philosophy
We, at Alcance Pro, believe in harmonizing tradition with innovation. Founded by Carlos and Laercio, experts in chemistry and product development, our company has always been at the forefront of creating solutions that are not only effective but also safe and environmentally responsible. Our commitment transcends beyond just car care; we aim to enhance the beauty and extend the lifespan of vehicles, serving professionals and enthusiasts alike.
Our Commitment to Quality
Quality is the cornerstone of Alcance Pro. Our extensive product range, from groundbreaking ceramic coatings to eco-friendly cleaners, is a testament to our relentless pursuit of perfection. Each product undergoes stringent testing and refinement, adhering to Good Manufacturing Practices regulations. We are dedicated to delivering products that are synonymous with reliability, safety, and superior performance.
Our Vision for the Future
As we venture into the U.S. market, our aspiration is to establish Alcance Pro as a benchmark for quality and innovation in automotive aesthetics. We aim to offer professional-grade products accessible to a wide range of customers, including specialized store owners, retail chain buyers, distributors, professional detailers, and car care enthusiasts. Our growth strategy encompasses expanding our footprint, from small-scale retailers to larger chains, sharing our expertise with a diverse clientele.
Our Environmental Responsibility
At Alcance Pro, we recognize our responsibility towards the environment. We are committed to developing products that minimize environmental impact without compromising on quality. Our R&D team continuously innovates to create formulations that uphold our environmental ethos while delivering unmatched performance.